Proxemics is a PR, marketing and communication podcast produced by White Wood.
Built end to end — cited to the second.
The flagship episode and its explainer: a named, verified expert and the receipts to back every claim.

Episode 013 · Guest
Guest Jeffrey Haribowo (Corporate Affairs Director, Cocoa — Mars Wrigley Indonesia) draws the line between PR, corporate affairs, and public affairs. Full transcript, cited to the second.
Show notes + transcript →Companion read · ID
Left the episode wanting the clean definition? This is it — evidence-based advocacy on the lawmaking process, cited straight to Jeffrey.
Read →Companion read
If the two blur together for you, this draws the boundary cleanly: who does what, when each one moves, and why the difference decides real outcomes.
Read →Why Proxemics
For all the noise around PR, marketing, and communication, there was never a room for the people who actually do the work — to sit down and talk about how it really gets done. In Indonesian. Openly.
The industry has never been louder or faster, and AI is rewriting the rules in real time. So we built the room: practitioners sharing what they've lived — the wins, the scars, the calls they'd make again — so whoever's listening doesn't have to figure it out alone.
And we take the name literally. The closer people sit, the more the layers come off. An hour at the same table is enough to shed the polished version and get intimate — to surface the honest read and the insights that rarely get shared in any other setting.
prox·em·ics — the study of the space between people, and how closeness shapes what we say and who we trust. Influence is just the art of closing that distance.
One table. A room full of experts.
Mercy and Stephanie host every episode. On Full House editions, Adwi and Sofyan round out the table; for guest interviews, Jonathan or Reza pulls up. Full bios on About.





